Uncle Bob's Extra Fudgy Brownie Mix
Your family will ask for these brownies every week. Look what you can make for them.
"Do you know how good your brownies are?"
— A neighbor who is addicted to these brownies.
You've made brownies from the grocery store. They're fine. But fine isn't what your family remembers.
The difference is the cocoa. Store brands use 8 to 10% cocoa butter — it's cheap and it works. Uncle Bob's uses a fine European cocoa with 22 to 24% cocoa butter. Up to three times as much. That's not a small difference. That's the difference between a brownie and the brownie.
We've been testing cocoa for 20 years in our test kitchen in Rigby, Idaho. Five trials. Baking classes full of couples. One question: how much cocoa is too much? The answer changed everything — and it's in every bag.
Easy enough for a weeknight. Extraordinary enough that your family will ask for them every week.
And once you have the best brownie mix, here's what you can make for them:
Seven Things You Can Make with Uncle Bob's:
- Plain from the package — the best brownie you've ever had, straight up
- Cheesecake brownies
- Peanut butter swirl brownies
- Brownie pops
- Hot fudge sauce
- Chocolate whipped cream
- Brownie sundae
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Answers to your questions
- What makes the cocoa better? It's the craftsmanship learned over decades. And it's the cocoa butter. We've been testing cocoa for 20 years. We've never found a good cocoa that doesn't have at least 16% cocoa butter. This has 22 to 24% cocoa butter.
- I understand that cocoa butter is a big deal, but what do the stores have? The most popular brands have 8 to 10%, a fraction of what really good cocoa has.
- Why don't they use the good stuff? It's too expensive. Grocery stores compete on cost.
- How can you compete? People will pay more for a better product. And we don't have the overhead that a grocery store has. We're located in a bunch of fields. It costs less to do business in the country.
What others say
"These are the most perfect brownies! I love them, and they have been the best neighbor gifts you could ever give." — Linda Harrop
"Lovely crackle top, rich chocolate flavor, fudgy." — Carrie Foster
"Hands down, absolutely deliciously fudgy! The hunt is over." — Only1MeBz
"Fabulous, just fabulous! Uncle Bob's brownies taste just like homemade. Everybody in the house liked them." — Pamela Pyle
"Amazing!! These brownies put store-bought to shame. I would recommend 100%." — Gina Akins
"Bye-bye, grocery store brownie mix." — Lisa Oestereich
If these are not the most chocolatey, fudgiest, best-tasting brownies you've ever made, we'll give you your money back. Stores can't afford brownies this good. We can.
See the step-by-step guide to making the best brownies.
Dennis Weaver